Post by account_disabled on Mar 7, 2024 6:01:34 GMT -5
of little significance is endurance. But the I strategy is still feasible. The failure of Tencent’s social empire may lay hidden dangers for Tencent’s future development. After all, content and social interaction have always been integrated WeChat public The activity of the account relies on WeChat’s social relationships, which in turn strengthens the connections between people in WeChat. That is, people need to complete social interaction through content, which also applies in the video era. Douyin’s strength in video content allows users to use video-based The social
migration of content from WeChat to Douyin is the beginning of the transfer of social relationship chains. We will see this transfer in many scenarios. When we see an interesting video on Douyin, if we want to share it through WeChat, we need to download the video. Download Rich People Phone Number List it and then send it to WeChat. This process is complicated and many videos cannot be downloaded, which makes many users choose to directly add Douyin friends. This is how people connect with people on Douyin. In 2018, there was a hot word on social media called "Internet retrieval dog" means someone who picks up interesting video content online and shares it with friends. This kind of "retrieval dog" is
especially common on Douyin. Douyin "sneak attack on Tencent Picture Source Douyin screenshots, but these actions of Douyin At present, it is just a "bruise" for Tencent's huge social system. The part that Douyin cuts away is essentially an entertainment social scene based on video. When people encounter serious work topics, or are based on considerations of establishing long-term relationships, they will still Choose to return to WeChat. That is to say, WeChat is the foundation of social networking and Douyin is a segmented scene based on this, so Douyin's attack on social networking is not a fatal problem for Tencent at this stage. But Tencent is still "panic" The reason is that superficial data such as user monthly activity are actually small problems. The core lies in the ability to socialize like a "hen laying eggs. In the past, only Tencent had hens. Now it seems that "everyone has one." To give a recent example, at the beginning of the year, "Egg Boy Party"